Fassi showcases its latest innovations at GIS 2025

A New identity for the Group
The Fassi stand debuts the new corporate identity, the result of a rebranding project involving all the companies of the Group – Fassi, Marrel, Cranab, Vimek, Slagkraft, and Forez Bennes. A distinctive and shared symbol that strengthens the unity between different yet complementary brands, while keeping strong roots and a clear vision of the future. Alongside the new image, the website fassi.com has also been redesigned to offer a smoother, more user-friendly digital experience.

Victor Gottardi appointed as new CEO of Fassi Gru
At GIS, Fassi officially introduces Victor Gottardi, the new CEO of Fassi Gru S.p.A. Since June, he has been working alongside Giovanni Fassi, President of Fassi Gru and CEO of Fassi Group, bringing with him extensive experience gained in international industrial contexts. His appointment marks a key step in guiding the company’s next phase of growth, following a record-breaking 2024 turnover of over 500 million euros.

The TECHNO range expands
The undisputed highlight of the exhibition is the TECHNO range, now enriched with five new models – F2350RL-HXP TECHNO, F1050R.2-HXP TECHNO, F905R-HXP TECHNO, F805R.2-HXP TECHNO, and F705R.2-HXP TECHNO – designed to deliver unprecedented power, precision, and versatility. Taking center stage is the new F2350RL-HXP TECHNO, the most powerful Fassi crane ever, featuring 18 hydraulic extensions. Visitors can also explore it through a 3D immersive experience inside the Fassi Innovation Center.
With these new developments, Fassi at GIS 2025 is not just presenting products but telling a story: a Group that renews itself, grows, and innovates, while keeping its passion for technology and its closeness to the market intact.

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