Innovation was the goal at the centre of all activities during the first decade of the new millennium. Fassi Group investments in innovation were concentrated along three main lines: technological renewal of the production lines, extension of manufacturing units and renovation of process logics, with the aim of being able to offer tailor-made cranes.
Product innovation, which was inspired by the integration of electronics in the crane, resulted in a distinct improvement in performance throughout the existing range of products.
2008 – The Omefa Albino plant expands its facilities to Comenduno.
2007 – Fassi begins its official sponsorship of Serie A, the Italian premier football league.
2004 – Fassi changes its corporate name from Fassi Gru Idrauliche S.p.A. to Fassi Gru S.p.A.
2003 – The new Ciesse carpentry factory in Campagnola, Reggio Emilia is set up.
2002 – Fassi starts to use Ultra High Strength Steel (UHSS) in the construction of its cranes.
2000 – Fassi starts to integrate its cranes with the FX System (Fassi Electronic Control system).