The Multi-dimensional company
The evolution towards an international multi-product, multi-market and multi-sector company. The CEO Mr. Giovanni Fassi reports this fundamental innovative process
MULTI - DIMENSION
The evolution towards an international multi-product, multi-market and multi-sector company. Let’s give the word to the CEO, Mr. Giovanni Fassi.
Mr. Jerome Semay, CEO of Marrel and Mr. Fredrik Jonsson, CEO of Cranab report the new partnership with Fassi, the opportunities and the challenges.
New sectors where we can compete on an international level, crossing the traditional boundaries of the building sector.
The new companies of the Group opening new market horizons: Marrel, Cranab, Slagkraft, Vimek, Bracke Forest.
THE AZ RANGE
F145AZ and F165AZ: the first crane models characterized by the foldable assembled hydraulic accessory. An innovative solution to meet new market needs.
ON THE FRONT LINE
From the US and Germany the reports of 2 dealers that feel the peculiar aspects of their markets and are on the front line with end customers.
CRANES AT WORK
From the sea of Turkey to the roads of Great Britain. Two case histories showing the excellence of Fassi cranes while working.